Aesthetics and visual consciousness have a great impact on how companies communicate and what values they attribute subsequently. The perception of a brand can strategically be influenced by the right color trend and color utilization.
With her extensive knowledge of color and trends, ..... offers customized solutions based on brand position and market scope. She helps brands to improve their aesthetic impression in a way that reflects their visual work by developing a stronger color scheme and trend strategy. The color scheme can consist of classical colors with a long-term function or a trend based colors spectrum that changes from season to season.